How Countrywide Increases Site Leads by 115% With Search Campaign

Countrywide started working with Efficient Frontier in 2010,
to enhance the online proposition for a number of its brands,
focusing mainly on Propertywide. Efficient Frontier’s brief was
to manage and improve ROI from Propertywide’s multiple pay
per click campaigns; and to improve account efficiency while
increasing the volume of conversions.

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