Recorded Webinar: Location, Location, Location

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Customer awareness and interest are driven by corporate marketing programs, but loyalty is shaped by the customer's experience at the local level. Your national brand ultimately gets translated into "my" local store, restaurant, venue or salon.

In this webinar, Jeff Feldman, VP of Strategy at Context Optional, provides insights and recommendations on:

Capitalizing on your brick-and-mortar locations as the front line of social media

- Cost-effectively empowering local locations to use social media to engage with customers

- Reinforcing your corporate brand messages at a local level

- Organizing for local social marketing efforts.

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SEM
SEO
Display
Social Ads
Social Fan Management
Social Applications